MID CHESHIRE HOSPITALS SCANNER APPEAL
Logo design | Marketing literature
In spring 2014, Mid Cheshire Hospitals Charity officially launched an exciting £1million fundraising appeal for an additional MRI scanner at Leighton Hospital.
Branding and marketing collateral
Warbrook Creative was approached by the charity manager to brand the appeal.
They wanted their image to be fun and memorable but also include the serious element of what was at the core of the appeal – saving lives.
The client was delighted with the results after the initial set of concepts, and chose a design straight away.
Further to the logo development, further marketing literature was designed including leaflets, flyers, banners and stationery.
We first worked with Warbrook Creative prior to the launch of our new MRI Scanner appeal. We had been struggling with the appeal logo for about three months, but within a week they had come up with a number of different options. The one we chose was right there – they had absolutely hit the nail on the head first time! Since then, they have created the leaflets and pull-up banners for the appeal and also some event-specific flyers. Their flexible approach, speed of delivery and immediate understanding of the organisation makes them an absolute joy to work with. The charity has subsequently recommended Warbrook Creative for work with the Trust.
Laura Riddle, Mid Cheshire Hospitals Charity